Topical advertising: Old vs. new (part two)
1940s / 1950s / 1960s / 1970s / 1980s / 1990s / 2000s / 2010s / American / Audi / BMW / British / Czech / Datsun / French / German / Italian / Jaguar / Japanese / Jeep / Lancia / Land Rover / Mazda / Mercedes-Benz / Mitsubishi / Nissan / Opel / Peugeot / Porsche / Renault / SEAT / Skoda / Spanish / Suzuki / Toyota / Volkswagen

Topical advertising: Old vs. new (part two)

Automakers commonly bring historic models from their own collection to media events in an attempt to create a link between the past and the present. Sometimes the connection between the two cars on display is evident, sometimes it’s a little more heavy-handed. A photographer generally shoots the old car next to the new one but … Continue reading

Topical Advertising: Cutaways (part two)
1960s / 1970s / 1980s / 1990s / Abarth / Alfa Romeo / Alpina / AMC / American / British / Citroen / Czech / DAF / Dutch / Fiat / French / German / Italian / Jaguar / Japanese / Lada / Lancia / Land Rover / Mercedes-Benz / Opel / Porsche / Renault / Russian / Saab / Skoda / Subaru / Swedish / Volkswagen / Volvo

Topical Advertising: Cutaways (part two)

Cutaways are a fascinating way to discover what lurks beneath the sheet metal of a car. Today, they are generally done with computer programs such as AutoCAD but they were painstakingly drawn by hand by highly-skilled artists for several decades. The best-known cutaway artist is arguably Haynes’ Terry Davey, the man responsible for the drawings … Continue reading

Topical advertising: Rear-engined cars
1950s / 1960s / 1970s / 1980s / Abarth / Alpine / American / BMW / British / Chevrolet / Czech / Fiat / French / German / Hillman / Hino / Italian / Japanese / Mazda / NSU / Porsche / Renault / Russian / SEAT / Simca / Skoda / Spanish / Subaru / Tatra / Volkswagen / ZAZ

Topical advertising: Rear-engined cars

Rear-engined cars were particularly popular in the 1950s and 1960s because installing the engine behind the rear axle freed up a generous amount of space inside the cabin. This space often came at the expense of cargo capacity and handling, and rear-mounted engines were quickly phased out once automakers started toying around with front-mounted engines … Continue reading

Topical advertising: Badge-engineering
1960s / 1970s / 1980s / 1990s / Alfa Romeo / American / Australian / British / Citroen / Czech / Dacia / Datsun / Fiat / Ford / French / German / Holden / Honda / Innocenti / Italian / Japanese / Kia / Land Rover / Lotus / Mazda / Nissan / Oltcit / Peugeot / Premiere / Renault / Romanian / Saviem / Skoda / South Korean / Suzuki / Toyota / Triumph / Volkswagen

Topical advertising: Badge-engineering

Badge-engineering is one of the best ways to illustrate the microeconomics concept of economies of scale. Simply put, the average cost of each unit goes down as quantity goes up. Selling the rights to a car or even to a component like a chassis or an engine can save automakers a substantial amount money in … Continue reading

Topical advertising: Station wagons
1960s / 1970s / 1980s / 1990s / Alfa Romeo / AMC / American / Audi / Binz / BMW / British / Checker / Citroen / East German / Fiat / Ford / French / German / Honda / Italian / Japanese / Lada / Lancia / Mercedes-Benz / Opel / Peugeot / Renault / Rover / Russian / Saab / Skoda / Subaru / Swedish / Trabant / Volkswagen / Volvo / Wartburg

Topical advertising: Station wagons

Station wagons were once a common part of the automotive landscape because they were the most practical way to comfortably carry a full family and their gear. There was no unwritten law about what could or couldn’t be morphed into a wagon and a look back over the past few decades reveals there were some … Continue reading

Topical advertising: Old vs. new
1920s / 1930s / 1940s / 1950s / 1960s / 1970s / 1980s / 1990s / 2000s / 2010s / Abarth / Alfa Romeo / Audi / Austin / BMW / British / Czech / Datsun / Fiat / French / German / Italian / Japanese / Lancia / Lotus / Mercedes-Benz / MG / Mini / Mitsubishi / Nissan / Opel / Peugeot / Porsche / Renault / Saab / SEAT / Skoda / Spanish / Swedish / Toyota / Volkswagen

Topical advertising: Old vs. new

Automakers commonly bring historic models from their own collection to media events in an attempt to create a link between the past and the present. Sometimes the connection between the two cars on display is evident, sometimes it’s a little more heavy-handed. A photographer generally shoots the old car next to the new one but … Continue reading