How would you caption this 1970s Jaguar XJ12C press shot? Continue reading
Category Archives: Jaguar
Color-coded advertising: Black
In the early days of the auto industry, black was often associated with the Model T and Henry Ford’s attempt to save money by adopting standardized production methods. Several decades later, black was found on official vehicles used by miscellaneous government agencies around the world because it’s a low-key color that doesn’t immediately stand out … Continue reading
The 2014 Monte-Carlo Historique rally
The 17th annual Monte-Carlo Historique rally kicked off a little over a week ago and ended yesterday when a Belgian team at the wheel of an orange 1978 Opel Kadett GTE won the event. This year, the participants left from six European cities (Barcelona, Glasgow, Monte-Carlo, Oslo, Reims and Stockholm) and the common stages took … Continue reading
Color-coded advertising: Blue
Blue is one of the oldest colors in the automotive industry. It was offered on many pre-war cars built around the world and it even made a brief appearance on the Ford Model T before Henry Ford implemented his famous all-black policy. Continue reading
Rust in peace: Abandoned cars outside of an abandoned repair shop
The regional government has been taking measures to crush abandoned cars for the past decade or so, and only the ones that are well hidden have managed to stick around. Even cars on private property are not necessarily immune from imminent destruction because it is illegal to park a non-insured car in a driveway or … Continue reading
Color-coded advertising: Brown
Although brown cars have been around for decades, their heyday was undeniably the 1970s when companies from all over the automotive galaxy offered at least one shade of it. In retrospect, brown went remarkably well with cars that were often laden with emissions equipment such as air pumps and 5-mph bumpers. Brown largely fell out … Continue reading
Live from the Geneva Motor Show: Jaguar XK120
In lieu of a major world debut, the Jaguar stand at the 83rd annual Geneva Motor Show showcases a stunning XK120 finished in cream over red leather. It is parked next to a 2013 F-Type, a dynamic-looking two-seater that was first displayed at the Paris show last September, in order to demonstrate how the company’s … Continue reading
Topical advertising: Cars and boats
Automakers often try to draw a parallel between cars and boats in advertisements and promotional photos. Picturing the two modes of transportation together is a way to emphasize the utilitarian nature of a vehicle, or to associate it with a particular – and generally affluent – lifestyle. Continue reading
Topical advertising: Assembly lines
Automakers’ archives departments are filled with thousands of photos that will likely never see the light of day. Images of assembly lines are among some of the most obscure documents because they can’t easily be used in magazine advertisements and the auto media rarely has a need for them. Most often than not they were … Continue reading
Classic Classifieds
Today, the collector car market has become very similar to the fine art market. Rare and significant pieces are carefully scrutinized for their condition, authenticity, and provenance. Their histories are sometimes well documented, though often shrouded in secrecy or mystery. Certain examples can disappear for decades in private collections, seemingly lost to the ages. Their … Continue reading