2010s / 2015 Los Angeles Motor Show / German / News / Volkswagen

News: Volkswagen shows two heritage-inspired Beetles in Los Angeles

volkswagen-beetle-dune-13Volkswagen has traveled to the annual Los Angeles Motor Show to introduce two heritage-laced models called Beetle Dune and Beetle Denim, respectively.

The Beetle Dune was previewed by a close-to-production concept that was presented last year at the Detroit Motor Show. Billed as a modern take on the Baja Bug, it’s marginally wider and taller than the regular-production Beetle, and it gains a long list of rugged-looking add-ons such as a model-specific front bumper with aluminum-look trim, side skirts, protective black trim over the wheel arches, and a new rear bumper with a built-in skid plate that doubles as an air diffuser.

The Wolfsburg-based car maker explains the decals above the rocker panels are designed to look like the running boards found on the original rear-engined Beetle. The Dune rides on 18-inch alloy wheels wrapped by all-season tires, and it’s offered in Sandstorm Yellow, Pure White, or Deep Black Pearl.

The interior modifications are largely limited to sport seats with orange contrast stitching for the front passengers, and a leather-wrapped steering wheel. Similarly, Volkswagen hasn’t made any mechanical tweaks, meaning the U.S.-spec Dune is powered by a 1.8-liter TSI four-cylinder engine that sends 170 horsepower and 184 lb-ft. of torque to the front wheels via a six-speed automatic transmission.

The 2016 Volkswagen Beetle Dune is scheduled to go on sale in the first quarter of next year, while the Beetle Dune Convertible will land in showrooms in the third quarter. Pricing information for both models will be published in the weeks leading up to their on-sale date.

The second Beetle-based model debuting in the City of Angels today is the Beetle Denim, which is presented as a homage to the limited-edition Beetle Jeans that was introduced in select markets in late 1973. Disappointingly, it’s a Jeans in spirit only because it’s exclusively available as a ragtop and it’s not offered in flashy colors like orange, red, and yellow.

It gets edition-specific seats upholstered with a light blue denim-like fabric, imitation jeans pockets with red tags stitched into the seat backs, and a blue denim-look convertible top. It’s powered by the same 1.8-liter TSI engine as the Dune.

1,000 examples of the 2016 Volkswagen Beetle Denim will be finished in Stonewashed Blue, and another 1,000 will be finished in Pure White. Pricing information and availability haven’t been announced yet.

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