1960s / 1970s / 1980s / 1990s / Alfa Romeo / Alpine / Austin / BMW / British / Citroen / Fiat / French / German / Italian / Japanese / Lancia / Land Rover / Mazda / Mercedes-Benz / Opel / Peugeot / Renault / Saab / Swedish / Volkswagen

Topical advertising: Cutaways

Cutaways are a fascinating way to discover what lurks beneath the sheetmetal of a car. Today, they are generally done with computer programs such as AutoCAD but they were painstakingly drawn by hand by highly-skilled artists for several decades.

The best-known cutaway artist is arguably Haynes’ Terry Davey, the man responsible for the drawings found on the cover of Haynes repair manuals up until the early 1990s. However, cutaways are frequently drawn in-house by auto manufacturers and sent out with press releases as a simple, effective way to reveal all mechanical aspects of a certain model.

Alfa Romeo 33
alfa-romeo-33-cutaway

Alpine-Renault A310
alpine-a310-cutaway

Audi Quattro
audi-quattro-cutaway

Austin Mini
austin-mini-cutaway

BMW 1602
bmw-1602-cutaway

Citroën 2CV4
citroen-2cv-4-cutaway

Fiat 126
fiat-126-cutaway

Fiat 128
fiat-128-cutaway

Lancia Beta
lancia-beta-cutaway

Land Rover Range Rover
land-rover-range-rover-cutaway

Mazda RX-7
mazda-rx-7-cutaway

Mercedes-Benz w124 coupe
mercedes-benz-w124-coupe

Opel GT
opel-gt-cutaway

Peugeot 504
peugeot-504-cutaway

Renault 14
renault-14-cutaway

Saab 900 Turbo
saab-900-turbo-cutaway

Volkswagen 1300
volkswagen-beetle-cutaway

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One thought on “Topical advertising: Cutaways

  1. funny i was just looking for one for the fiat topolino and could not find one. not sure i need one for a beetle as i think i know it by heart but maybe not. from the ones in this post notice where the battery is on the opel gt. thanks

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